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Services » Search Engine Marketing

Marketing Your Website
Would you like your website to be found on Google, MSN or Yahoo?
HomeSpun Websites empowers its clients with the resources they need to understand Search Engine Marketing.

Search Engine Marketing Resources- FREE*
HomeSpun Websites provides you a series of newsletters with simple instructions on how to build your placement in the search engines. It takes patience to build a presence for your website, however, it’s not impossible. Our newsletters and resources are geared for regular people with little to no understanding of how search engines work.
*Free with purchase of HomeSpun Website Builder


Search Engine Friendly Pages -
$75 Per Section
HomeSpun Websites optimizes your website for the Search Engines through keyword research, text optimizing and meta tag creation.

Keyword Research
Your website’s keywords determine who finds your website in the search engines. You need a good balance of keywords within your text and meta tags to get properly indexed by the search engines. We research to determine the best keywords for your business type and provide you the list to help you with any future pages you add to your website.

First Sentences and Page Titles
We rewrite the first sentences and headlines to include important keywords to help advance your placement in the search engines.

Meta Tags
Meta Tags are hidden sentences and keywords that are used by search engines to help categorize your website. Meta Tags are used by some search engines as page descriptions in search results, so it is important that they are well-written and describe your business.

We set up concise, consistent Meta Tags, including:

• Meta Titles
• Meta Keywords
• Meta Descriptions

Google AdWords Set Up -

$399 per Campaign/Product/Service
$150 per additional Campaign/Product/Service

We work with you to create Google AdWords campaign strategies that drive targeted traffic to your website so that the right customers find your website. The following services are included in our Google AdWords Package:

Google AdWords Set-Up
• Google AdWords Account Creation
• Campaign Strategy Development

Keywords
• We find the highest-quality keywords or keyword phrases for your properties
• We build a keyword landing page in your website, which will improve your search engine rankings
• We closely monitor your campaign for the first month, changing keywords as needed to improve performance

Professional Ad Writing
• We create 3 professional, effective ads that describe your product/services/heart of your business
• Ads will meet Google’s length and editorial guidelines
• We track the response to your ads for the first month, and edit them as needed to improve performance

Budget Selection
• We build a strong Quality Score, which will keep your advertising costs low
• Work with you to determine your daily budget and monthly budget
• Build a bid strategy to determine which CPC/CPM bids will work best for your properties and budget

Google Analytics
• We insert the code into your web pages to initiate Google Analytics
• We monitor the results of your Google Analytics statistics for the first 30 days
• We show you how to analyze your statistics and make changes to your campaign

Consultation
• 30-minute consultation – We train you to analyze your website statistics and monitor your campaign performance.

Monthly Maintenance: $40
• You receive a monthly statistics report
• We review the performance of your campaign and make adjustments in keywords, ad writing, and website text when needed.
• With the Monthly Maintenance package, you receive a discount on adding new campaigns ($100 per additional campaign)

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